High-tech online purchasers are plugged in across all stages of the shopping experience – from research and purchase to delivery and returns. They are a distinctive group of shoppers whose shopping preferences and habits differ in many instances from non-high-tech purchasers. In fact, high-tech online purchasers are a lot like the high-tech industry: they are hyper connected across devices and social channels; they are explorers, always seeking more information; and they are early adopters.

The high-tech industry is poised for global growth. The middle class is expanding, bringing with it an increasing appetite for high-tech products. Demands are coming from new markets across the globe. Product lifecycles are shorter than ever before. There are new pressures and challenges – and new opportunities.

2013 UPS Change in the (Supply) Chain

High-Tech Global Supply Chains: Shifting Gears

2013 APAC Change in the Chain Global Executive Summary (PDF)

UPS helped a promising high-tech company grow savings and horizons.